The ongoing Black Friday and Cyber Monday sales are a great time to pick up a bargain on an Apple Watch. In the past the deals have proved so popular that we’d advise acting fast when you see a price you like.
It can be hard to keep track of Apple Watch pricing with so many very good deals popping up at various retailers, but this is where Macworld is here to help: our team of expert editors hand-pick the best deals each Cyber Monday, and we also provide daily updated pricing at all the major retailers for each model. When the time comes we’ll curate a selection of the very best Cyber Monday Apple Watch deals in this article.
Cyber Monday 2023: Top Apple Watch deals
- Apple Watch Series 9 (41mm, GPS): $329 at Amazon ($70 off)
- Apple Watch SE (2nd gen, 40mm): $179 at Amazon ($70 off)
- Apple Watch Ultra 2: $739 at Amazon or Best Buy ($60 off)
- Apple Watch Series 8 (41mm, GPS): $299 at Amazon ($100 off)
Cyber Monday 2023: Apple’s shopping event
Every year Apple holds a shopping event from Black Friday to Cyber Monday. However, since Apple rarely discounts its products, the event consists of gift card offers rather than actual savings.
In 2023 you can get gift cards for the following amounts with the following Apple Watches purchased from Apple’s U.S. site or Apple’s U.K. site.
Apple Watch Series 9 | $50 | £40 |
Apple Watch SE | $50 | £40 |
Cyber Monday 2023: Best Apple Watch deals
Our expert deal hunters have hand-picked the best-value Apple Watch deals currently available.
Apple Watch Series 9
U.S.
- Amazon, Apple Watch Series 9 (41mm, GPS): $329 ($70 off, MSRP $399)
- Amazon, Apple Watch Series 9 (45mm, GPS): $359 ($70 off, MSRP $429)
U.K.
- Amazon, Apple Watch Series 9: £379 (£20 off, RRP £399); John Lewis has the same deal
Apple Watch Ultra 2
U.S.
- Amazon, Apple Watch Ultra 2: $739 ($60 off, MSRP $799)
U.K.
- Amazon, Apple Watch Ultra 2: £769 (£30 off, RRP £799); John Lewis has the same deal
Apple Watch SE
U.S.
- Amazon, Apple Watch SE (2nd gen, 40mm): $179 ($70 off, MSRP $249)
- Amazon, Apple Watch SE (2nd gen, 44mm): $209 ($70 off, MSRP $279)
U.K.
- John Lewis, Apple Watch SE (2nd gen): £199 (£20 off, RRP £219) [currently out of stock]
Apple Watch Series 8
The Apple Watch from last year is still in stock at a variety of retailers, so markdowns are likely to be pretty steep over Black Friday and Cyber Monday as the remaining inventory is cleared out.
U.S.
- Amazon, Apple Watch Series 8 (41mm, GPS): $299 ($100 off, MSRP $399)
- Amazon, Apple Watch Series 8 (45mm, GPS): $329 ($100 off, MSRP $429)
U.K.
- Amazon, Apple Watch Series 8, 41mm (GPS): £339 (£60 less than Series 9)
Apple Watch Ultra 1
U.K.
- Argos, Apple Watch Ultra 1: £599 (£30 off, RRP was £849)
For a more in-depth guide to the available deals–as well as any deals that have popped up since we last updated this article–see our automated tables below for the lowest prices currently available on each Apple Watch model. If you’re not sure which model is right for you, read our comprehensive Apple Watch buying guide.
Cyber Monday 2023: Latest and best Apple Watch Ultra 2 deals
The Apple Watch Ultra 2 came out in September 2023. It has an MSRP of $799/£799.
Cyber Monday 2023: Latest and best Apple Watch Series 9 deals
The Series 9 is also new, having launched alongside the Ultra 2 in September. It has an MSRP of $399/£399.
Cyber Monday 2023: Latest and best Apple Watch SE (2022) deals
Apple’s first budget SE smartwatch came out in 2020; this is the second-gen model, which launched in September 2022. It currently has an MSRP of $249/£219. We expect deals to surface over Black Friday.
Cyber Monday 2023: Latest and best Apple Watch Ultra (first gen) deals
The original Apple Watch Ultra had an MSRP of $799/£849 at launch, but has since been discontinued. You may be able to find stock at third-party retailers, but look for a big discount.
Cyber Monday 2023: Latest and best Apple Watch Series 8 deals
Last year’s Apple Watch Series 8 had an MSRP of $399/£419 when it came out, but it’s since been discontinued. Only buy if you can find a major discount of $100 or more.
Retailers worth checking out
U.S.
U.K.
Cyber Monday 2023: All Apple deals
Stay on top of the best Cyber Monday Apple deals as they arrive with our dedicated roundups: