Best Apple deals: Mac, iPad, AirPods, Apple Watch, and more

Whether you’re looking to gift an Apple product or just pick one up for yourself, we’ve scoured the web for the best prices on everything from Macs to MacBooks, iPads to iPhones, Apple Watches to Apple TVs, and more.

If you are wondering if Apple has sales, prepare to be disappointed. Apple rarely discounts its own products–even during its annual Black Friday shopping event, it traditionally elects to give out gift vouchers rather than reducing prices. It also offers year-round discounts to students, including a Back To School event where students can get up to $150 in gift cards when purchasing certain Apple products. There’s also the Apple Refurbished Store where you can sometimes grab a bargain.

But if you want a new Apple device right now, other stores often offer up Apple discounts worth grabbing. In this article, you’ll find real-time pricing at all major retailers for Apple’s current lineup, and we’ve also highlighted some of the top discounts each week. Plus, for even more deals, we’ve linked to our dedicated deals round-ups for each product category.

Use the table of contents to jump to the best deals right now for the Apple product you want.

Best AirPods deals

U.S.

• Amazon, AirPods (2nd gen): $99 ($30 off, MSRP $129)
• Amazon, AirPods Pro (2nd gen, USB-C): $199 ($50 off, MSRP $249)
• Amazon, AirPods (3rd-gen, wired case): $149 ($20 off, MSRP $169)
• Amazon, AirPods Max: $480 ($69 off, MSRP $549)

U.K.

• John Lewis, AirPods (2nd gen): £114 (£15 off, RRP £129)
• eBuyer, AirPods (3rd gen, MagSafe case): £169.49 (£9.52 off, RRP £179)

See our dedicated round-up of the best AirPods deals

Best iPhone and accessory deals

In the U.S. specific iPhone deals are hard to come by apart from carrier offers for new signups and trade-ins. We recommend checking Verizon, AT&T, and T-Mobile’s sites if you’re looking to change carriers or add a new line. Apple also offers trade-ins and carrier deals through its website.

We also recommend that you look at our round-up of iPhone 14 deals and iPhone 15 deals for U.S. readers.

In the U.K., we frequently see Apple-certified resellers discount unlocked iPhones. Right now we are seeing £50 off the price of most iPhone 15 handsets at several resellers currently: look for money off at Amazon, Currys and Very. We are recording all the best prices of iPhone 15 in the U.K. separately, but here is a small selection:

• Amazon, iPhone 15, 128GB, £749 (£50 off, RRP £799)
• Amazon, iPhone 15 Plus, 128GB, £849 (£50 off, RRP £899)
• Amazon, iPhone 15 Pro, 128GB, £949 (£50 off, RRP £999)
• Amazon, iPhone 15 Pro Max, 256GB, £1,149 (£50 off, RRP £1,199)

In the U.K. it is also possible to find discounts on the now discontinued iPhone 14 Pro and Pro Max, and iPhone 13 mini, and older handsets, including the following deals, but remember Apple has reduced pricing in the U.K. for the new range of handsets, so the discounts may not be as good as they look:

• Argos, iPhone 14 Pro Max: £999 (£60 off, RRP was £1,139)
• John Lewis, iPhone 14 Pro: £899 (£140 off, plus two-year warranty; RRP was £1,039)
• Amazon, iPhone 14 Plus: £749 (£50 off; RRP £799)
• Amazon, iPhone 14: £649 (£50 off; RRP £699)
• Amazon, iPhone 13: £549 (£50 off; RRP £599)
• Currys, iPhone 12: £449 (£150 off; RRP was £599)

Also see our dedicated round-up of the best iPhone deals.

U.K. readers can browse contract deals using the tool embedded below. Click ‘Choose Smartphone’ to register which model you’re interested in.

Best iPad deals

You can save a decent amount on most iPads, from time to time we do see really good discounts, especially on the larger capacity models.

U.S.

• Amazon, 10th-gen iPad (64GB): $350 ($99 off after coupon, MRSP $449)
• Amazon, 9th-gen iPad (64GB): $249 ($80 off, MSRP $329)
• Amazon, iPad Air (64GB): $450 ($149 off, MSRP $599)
• Amazon, iPad mini (64GB): $469 ($30 off, MSRP $499)
• B&H, 11-inch M2 iPad Pro (256GB): $849 ($50 off, MSRP $899)
• B&H, 12.9-inch M2 iPad Pro (512GB): $1,329 ($70 off, MSRP $1,399)

U.K.

• Amazon, 10.9in 10th gen iPad 256GB WiFi £624.99 (£54 off, RRP £679). 829
• John Lewis, 10.2in 9th gen iPad 64GB WiFi, £319 (£50 off). Apple originally sold this model for £319, but increased the price to £369.
• Amazon, iPad Air, 64GB, WiFi: £629 (£40 off, RRP £669)
• Amazon, iPad Air, 64GB, Cellular: £782.97 (£67 off, RRP £849)
• AO, iPad mini, 64GB, Cellular: £701 (£50 off, RRP £749)
• Amazon, iPad mini, 258GB, Cellular: £836 (£93 off, RRP £929)
• Amazon: 11in iPad Pro, M2, 2TB, Wi-Fi for £1,456.84 (£692 off, RRP £2,149)
• Amazon: 12.9in iPad Pro, M2, 256GB, Wi-Fi for £1,269.99 (£99 off, RRP £1,369)
• Amazon: 12.9in iPad Pro, M2, 1TB, Wi-Fi for £1,889.98 (£159 off, RRP £2,049)

See our dedicated round-ups of the best iPad deals below

Best iPad 10.9-inch deals.

Best iPad Air deals.

Best deals iPad Pro deals.

Best iPad mini deals.

Best Apple Watch deals

We have new Apple Watches for 2023: the Apple Watch Ultra 2 and Series 9. We probably won’t see huge discounts there for a while, but expect to see resellers reduce the price of the original Ultra and Series 8.

U.S.

• Amazon, Apple Watch Series 9 (41mm): $329 ($70 off, MSRP $399)
• Amazon, Apple Watch Series 9 (45mm): $360 ($69 off, MSRP $429)
• Amazon, Apple Watch SE 2 (40mm): $199 ($50 off, MSRP $249)
• Amazon, Apple Watch SE 2 (44mm): $229 ($50 off, MSRP $279)
• Amazon, Apple Watch Ultra 2: $760 ($39 off, MSRP $799)

U.K.

• Amazon, Apple Watch Series 9: £344 (£55, RRP: £399)
• Amazon, Apple Watch Ultra 2: £769 (£30, RRP: £799)
• John Lewis, Apple Watch SE2: £199 (£20 off, RRP: £219)

See our dedicated round-up of the best Apple Watch deals

Best MacBook deals

U.S.

• Amazon, 13-inch Macbook Air (M1, 256GB): $750 ($249 off, MSRP $999)
• B&H Photo, 13-inch MacBook Air (M2, 256GB): $899 ($200 off, MSRP, $1,099)
• B&H Photo, 15-inch MacBook Air (M2, 256GB): $1,099 ($200 off, MSRP $1,299)
• Amazon, 14-inch MacBook Pro (M3, 8-core CPU, 10-core GPU, 512GB): $1,449 ($150 off, MSRP $1,599)
• Amazon, 14-inch MacBook Pro (M3 Pro, 12-core GPU, 18-core GPU, 1TB): $2,099 ($300 off, MSRP $2,399)
• Amazon, 16-inch MacBook Pro (M3 Pro, 12‑core CPU, 18‑core GPU, 512GB): $2,249 ($250 off, MSRP $2,499)

U.K.

• Amazon, 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 1TB SSD: £1,699.97 (£199 off, MSRP £1,899)
• Amazon, 14-inch MacBook Pro with M3 Pro (11-core CPU, 14-core GPU), 18GB RAM, 512GB SSD: £1,899 (£200 off, MSRP £2,099)
• Amazon, 14-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 1TB SSD: £2,269.97 (£229 off, MSRP £2,499)
• Amazon, 16-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 512GB SSD: £2,379.79 (£219 off, MSRP £2,599)
• Amazon, 13-inch MacBook Air, M2 (512GB) £1,199.98 (£249 off, MSRP £1,449)
• Amazon, 15-inch MacBook Air, M2 (256GB) £1,254.97 (£144 off, MSRP £1,399)
• Amazon, 15-inch MacBook Air, M2 (512GB) £1,444.99 (£154 off, MSRP £1,599)

See our dedicated round-ups of the best MacBook Pro deals and the best MacBook Air deals.

Best Mac desktop deals

Apple doesn’t only make laptops, if it’s a desktop you are after take a look at these discounts for the iMac, Mac mini and Mac Studio.

U.S.

• B&H Photo, 24-inch M3 iMac, 8-core GPU, 256GB: $1,199 ($100 off, MSRP: $1,299) 
• Amazon: 24-inch M1 iMac (7-core GPU, 256GB): $1,199 ($100 off, MSRP was $1,299)
• B&H Photo: Mac mini (M2, 256GB): $499 ($100 off, MRSP $599)
• B&H: Mac Studio M2 Max, 12-core CPU, 30-core GPU, 32GB RAM, 512GB SSD: $1,799 ($200 off, MSRP $1,999)

U.K.

• Amazon, 24-inch M3 iMac,10-core GPU, 512GB: £1,687.97 (£119 off, RRP £1,799)
• Amazon, 24-inch M1 iMac, 8-core GPU, 256GB: £1,149 (£250 off, RRP was £1,399, note Apple originally sold this model for £1,349).
• Amazon, 24-inch M1 iMac, 8-core GPU, 512GB SSD: £1,399 (£400 off, RRP was £1,799, note Apple originally sold this model for £1,649).
• Amazon: M2 Mac mini, 512GB: £759.99 (£90 off MRSP £849)
• Amazon: M2 Pro Mac mini, 512GB: £1,239.97 (£160 off MRSP £1,399)
• AO, Mac Studio M2 Max: £1,904 (£195 off, MSRP £2,099)
• KRCS, Mac Studio M2 Ultra: £3,798 (£401 off, MSRP £4,199)

For more Mac deals check out our round-up of the best Mac Studio deals and the best Mac mini deals, plus our dedicated round-up of the best iMac deals.