Different Think
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Different Think
Apple Vision Pro needs a reality distortion field
Even without some obvious flaws, Apple Vision Pro is one hell of a hard sell.
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Can Vision Pro help the Mac last another 40 years?
Apple is putting a lot of eggs in one mixed-reality basket.
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The iPad doesn’t need a refresh–it needs a reboot
From the mini to the Pro, here’s how Apple can fix everything wrong with the iPad.
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The iMac finally got its M3 update. It deserved better
The iMac has history, and doesn't deserve to be treated as an afterthought.
Different Think
Apple is saving the planet one crappy iPhone case at a time
FineWoven's failings remind us that ethical principles demand personal sacrifice.
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The iPhone 15 Pro Max is the best phone ever. Yawn.
Apple has made the greatest iPhone ever, so why isn't anyone impressed anymore?
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Why you shouldn't skip the iPhone 15
If you obsess about the next big thing, you'll never buy anything.
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Apple is finally ready to admit the Apple Watch is all wrong
Eight years on from the device's debut, the way we control our Apple Watches is about to change. And not a moment too soon.
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Why Apple shouldn't make another iPhone SE
There was a window when Apple's budget phone made sense, but it closed a while ago.
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The best way to save the Mac Pro? Keep Intel inside
Help us, Xeon, you're our only hope.
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Apple has a big problem, and its name is Siri
Siri is the cloth-eared and wildly overconfident elephant in the living room.
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The thrill of Apple silicon is already gone
The Mac's long-drawn-out switch from Intel has become more formulaic than fantastic.
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Third-party app stores on the iPhone won't change a thing
The user experience is likely to be calculatedly bad, and Apple will warn against using the stores at every opportunity.
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We don't need gift cards, we need actual price cuts
Amid economic gloom and spiraling costs of living, Apple could stand to slash some prices.
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Like the iPhone 14, the Google Pixel 7 is unfinished
Phone makers have become masters at both delivering and holding back features so the perfect phone is always a year away.
Different Think
A folding iPhone feels further away than ever
The fourth Galaxy Fold shows Samsung is running out of problems to fix, while Apple hasn't even got started.
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When it comes to the App Store, Apple can't win for losing
After rightly relaxing rules governing in-app payments, Apple is now accused of scaring customers. It's absurd.
Different Think
Why Apple's native apps need to break free from iOS
Updating one app shouldn't require me to update iOS as a whole, and exclude me if I'm running an older iPhone.
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Apple, please stop killing the things we hate
iOS 16 spells the end for numerous tech annoyances. What are we supposed to complain about on Twitter now?
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